Posted on March 20, 2009 by swedentourism
Being a tourist in Sweden is cheaper than in ages. A hundred swedish kronor is equivalent to USD 12,16, EUR 9,03 or GBP 8,45 today. It´s a 40% drop in value of the swedish currency since april 2008. This means business for incoming tour operators and overseas agents. However, Riksbanken (the Central Bank) says it´s [...]
Filed under: Issues & trends, Tourism marketing | Tagged: bargain, cheap, currency, Curt Landin, sweden, tourism | 3 Comments »
Posted on March 6, 2009 by swedentourism
As I´ve mentioned in previous postings, Sweden is investing hundreds of millions of kronor in tourism development all over the country nowadays. It´s everything from building the worlds biggest wooden moose to indoor rapids, restored viking villages and witch hotels. Projects aimed to increase tourism in rural areas of Sweden. Sounds fine in days of [...]
Filed under: Destination development | Tagged: Curt Landin, destination, development, management, strategy, sweden, tourism | 1 Comment »
